PEBB Enterprises is developing a new retail center anchored by grocery giant Publix in St. Johns County, part of the Jacksonville metropolitan area. The South Florida-based commercial real estate investor and developer completed the acquisition of the 8.85-acre project site and will begin initial site work immediately.

Project plans include a 48,400-square-foot Publix location and 10,500 square feet of additional in-line retail space. The site, located at 855 County Road 210 West, is directly across the street from master-planned mixed-use community Beachwalk. The 3,000-acre community includes luxury residences, a planned 100-room hotel, retail, offices, industrial facilities, an elementary school and an existing 14-acre Crystal Lagoon – the largest of its kind in the U.S.